Agenda
Day 1: Tuesday, September 22
19:00 - 19:30 Welcome Reception
19:30 Gala Dinner with Dinner Speeches
Dong Yang, CAAM
Opening Keynote
Jack Perkowski, JFP Holdings
“Determining Factors for Success in Entering New Markets “
Day 2: Wednesday, September 23
8:00 - 8:30 Welcome Reception
8:30 - 9:30 Opening Keynotes
Dr. Albrecht von der Heyden, German Consul General Shanghai
Welcome Address
Markus Burri, BASF Coatings
“Challenges in the European Market and BASF Automotive Solutions”
Prof. Dr. Bernd Gottschalk, Chairman AutoValue
“The Challenge to Conquer Europe – Strategies for Auto Manufacturers and Suppliers”
9:30 - 10:30 European Markets & Management Issues
Dr. Walter Friederichs, Russell Reynolds
"Success in Europe: Management Quality is Key’"
Thierry Dombreval, Former Toyota Europe
“Sales and Distribution: Innovate – don’t Replicate”
10:30 - 11:00 Coffee Break
11:00 - 12:00 Legal Conditions & Car Financing
Dr. Joachim Pfeffer, Freshfields Bruckhaus Deringer
“Entry into EU: Legal Framework and Challenges”
Peter Fuss, Ernst & Young
“Automotive Financing - a Key to the Success of an European Dealer Organization”
12:00 - 12:30 Engineering & Technical Requirements
Dr. Georg Degen, BASF Future Business
“Energy Management as a Chance for the Future”
12:30 - 13:30 European Consumers, Marketing & Branding
Dr. Rainer Mathes, PRIME Research
"Media Trends in the Automobile Industry - The Mode of Future Transportation”
Alexander Demuth, Demuth Corporate
“Building your Car Brand is Building your Future Market”
13:30 - 14:30 Lunch
14:30 - 16:30 4 Parallel Group Sessions (to above subjects)
European Markets & Management Issues:
Dr. Walter Friederichs, Russell Reynolds; Thierry Dombreval, Former Toyota Europe
Legal Conditions & Car Financing:
Dr. Joachim Pfeffer, Freshfields Bruckhaus Deringer; Peter Fuss, Ernst & Young
Engineering & Technical Requirements:
Dr. Georg Degen, BASF Future Business
European Consumers, Marketing & Branding:
Dr. Rainer Mathes, PRIME Research; Alexander Demuth, Demuth Corporate
16:30 - 17:00 Coffee Break
17:00 - 18:30 Reports from Group Sessions
18:30 Closing Remarks



